Jackie Huba
"Thank you so much for coming to inspire our team. Your material was insightful and compelling. We were privileged to have you share your learning and wisdom with us." – Susan Sobbott, President, OPEN: Small Business Network, American Express | Book Jackie to speak at your event →
Even today, marketers are still trying to control the conversation customers have about their brand. Give it up. With social media acting as a word-of-mouth jetstream, it’s impossible to make sure people are on "brand message" when they talk about you to friends and family. We can only hope to create products and brands that people want to evangelize and…
I am huge fan of Nordstrom. They have famed customer service and that is one of the reasons why I shop there. But even I was surprised by this. Last week I was shopping at Nordstrom and bought merchadise at a few departments. The strip on my Nordstrom VISA card had apparently stopped working because each cashier had trouble swiping…
Hi there! Here’s my speaking schedule including book tour events. If you live in one these cities, I looking forward to seeing you!! May 8: Austin – book tour event (private) May 10: Orlando – book tour event (private) May 21: Chicago – WOMMA WOMM-U Conference. Use my discount code WUSpeak50 to get $50 off registration. Jun 2: Orlando -…
Thanks to all who participated in the Monster Loyalty pre-order giveaway by purchasing a book before launch. The winners are: 1st PRIZE: Joey Coleman, Chief Experience Composer at Design Symphony 5 copies of Monster Loyalty: How Lady Gaga Turns Followers into Fanatics 2 Lady Gaga art prints by rock and roll pop artist Kii Arens, signed and numbered 2nd PRIZE:…
I am excited to announce that Monster Loyalty is now available! This is a book that I am extremely excited about because it argues that Lady Gaga didn’t become the success she is today based solely on her talent. She did so by engendering immense loyalty from her fans – not just through her music – but through the message…
If you live in Austin, Texas, or will be here on May 1, I hope you will join me for the launch party for my new book, Monster Loyalty. The Gaga-themed party is also a benefit with 100% of ticket sales going to Equality Texas which educates and advocates on behalf of LGBT Texans, a non-profit doing amazing work to…
Mack Collier is a social media strategist, trainer, and speaker who specializes in helping companies better connect with their customers and cultivate fans for their brands. His brand new book, "Think Like a Rock Star," examines the marketing and social media strategies of actual rock stars like Taylor Swift, Johnny Cash, Jewel, Amanda Palmer and others and shares how any…
I love the Pittsburgh Steelers. I was born near Pittsburgh and watched them win 4 four Super Bowls as I was growing up in the ’70′s. I run the Steelers fan club here in Austin. I own six Terrible Towels and went to the Super Bowl in 2011 to see the Steelers play. When I was considering getting a tattoo…
With more than 35 million Twitter followers and 56 million Facebook fans, the woman previously known as Stefani Germanotta is now one of most well-known pop stars in the world. Without a day of business school, Lady Gaga has cultivated the kind of passionate following that businesses dream about. Now you can learn exactly what it is that Gaga does…
This contest is especially for all the Lady Gaga fans out there! There are a million reasons to remain a loyal fan to Mother Monster, and I want to hear yours. Pre-order my upcoming book Monster Loyalty: How Lady Gaga Turns Followers into Fanatics (Portfolio, May 2) and send your receipt to monsterloyalty@gmail.com, along with the reason you’re an unwavering…
Named as one of the 10 most influential online marketers, Jackie co-authors the award-winning Church of the Customer blog. With more than 105,000 daily readers, it's ranked as one of the most popular business blogs in the world. Her work has frequently been featured in the media, such as the Wall Street Journal, the New York Times, BusinessWeek, and Advertising Age. She was a founding Board Member of the Word of Mouth Marketing Association.
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